KILKARI is the largest mobile-based maternal messaging programme in the world, implemented by ARMMAN in partnership with the Ministry of Health and Family Welfare, Government of India.
Kilkari sends critical preventive care information in the form of recorded voice calls and messages directly to the phones of pregnant women & mothers, during the crucial time period of the second trimester of pregnancy till the child is one year old. The weekly calls are tailored based on the stage of pregnancy or the age of the newborn.
This programme aims to:
- Improve families’ knowledge of preventive healthcare practices,
- Improve uptake of life-saving preventive healthcare practices,
- Enable families to seek timely care for health issues among pregnant women, mothers and their children.

MOBILE ACADEMY is the largest mobile-based training programme for health workers in the world, implemented in partnership with the Ministry of Health and Family Welfare (MoHFW), Government of India.
The Reproductive Maternal Neonatal and Child Health training course is aimed at enhancing the knowledge of Accredited Social Health Activist (ASHA) workers with a focus on life-saving preventive health behaviours, to improve the quality of their interactions with new and expectant mothers and their families. Mobile Academy is accessible with a simple mobile phone handset by dialling a short code, all free of cost.


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